How were World War I and World War II truly world wars Essay

How were World War I and World War II truly world wars - Essay Example These to countries had massive control in the affairs of different countries and they used their power to influence much of the political happenings in these countries. The major players of the wars put all their industrial, economic and person capabilities on the war. This impacted heavily on the economies of the countries involved in the wars (p.21). Most of these countries were major world powers and their economies affected the economic situations in other countries. When the economy slumped during the two wars, all countries in the world were affected in one way or another, even when they were not directly involved in the war. The two world wars also changed the face of social relations of different people from different countries (p.26). Each of the opposing sides had allies who fought against the allies of another opposing group, thus creating tension where there were not supposed to be tensions. Reference Dowswell, P., Brocklehurst, R. and Brook, H. 2007. The Two world Wars: An introduction to the first and second world wars. New York: Educational Publishers.

Absurdism And Existentialism In Their Novels English Literature Essay

Absurdism And Existentialism In Their Novels English Literature Essay The theme of absurdism used by Franz Kafka and Albert Camus does full justice to bring out the pathos in both The Outsider and The Metamorphosis by Albert Camus and Franz Kafka. They establish the unsettling existence of the both the protagonists. The present situation of the narrators brings to life incidents that justify their unpleasant situations and what they are going through in their respective lives. Where existentialism questions mans existence in a particular social system; absurdist investigates characters that are placed in society that is devoid of God and how syllogism and parody loom large over the entire situation. Hence The Outsider and Metamorphoses have existentialism and absurdism as the philosophical tools that take these stories ahead. In The Outsider, for instance, Mersault does not regret the death of his mother but instead goes to watch a comedy film and indulges in a love affair with his girlfriend while In The Metamorphosis Gregor wakes up to find himself transformed into a vermin and his life changes from that point on. The effect of the absurdism soon takes over the lives of both the characters unwittingly and they are faced with questions about their own existence which makes both the novels existentialist in their themes. Existentialist philosophy in a way proves the importance of human individuality and liberty. Camus concretizes an absurdly dramatic story of a man who has no emotions in him evidently in the opening lines Mother died today. Or maybe yesterday, I dont know. I had a telegram from the home: Mother passed away. Funeral tomorrow. Yours sincerely. That doesnt mean anything. It may have been yesterday. He- does not even feel obliged to justify his reason behind such odd and discourteous avoiding of any emotional involvement. Speaking briefly with the director of the home, Mersault tells him that he did not feel any guilt at having sent his mother away. He even declines an invitation to view the body, but keeps vigil with it overnight, in accordance with the custom. When asked by the undertaker how old his mother was, he replies Fairly, for in truth he doesnt know her exact age. His going for a swim with a woman of his acquaintance at an inopportune time proves once again futility of his life. As an embodiment of absurdism, Mersault doesnt see any need to fulfill or dispel the discomfort from the minds of the people as his nature was very offending to other people. He seemed completely inhuman, and never believed it was important to live up to the expectations of others and follow etiquette. According to me, every human being goes through the kind of unpleasant and embarrassing situations Mersault and Gregor face but it principally depends on how a writer decides to detail and sketch these characters. There is a funeral procession, in the heat of the day, across the parched, sun-drenched landscape, and once again, Mersault is disturbed by the light, the sun, and the heat, and feels unable to concentrate. This uncanny effect to the point of blinding ones vision evinces unjustifiable discomfort Mersault exudes towards the society. The Outsider is set in Algiers, where our protagonist Mersault, who was a bachelor, is leading a life that questions his existence. He does not show any interest in his job and does not believe in socializing with other people around him. As the story goes ahead, the reader gets to see the quirkiness of Mersault towards the world with conflicting emotions that make him commit a deadly crime. This marked nature of Mersault is brought out in the narrative in many incidents in the book; one of them being in chapter four where he is not at all concerned about Raymond torturing his wife. He responds matter of factlyAt about 3 in the morning there was a knock on my door and Raymond came in. I didnt get up. I sat at the edge of my bed. He didnt say anything for a minute and I asked him how it had gone. He told me that he had done what he wanted to do but shed slapped him and so hed beaten her up. Id seen the rest. I told him I thought that this time shed really been punished and he ought to be pleased. Mersaults brusque attitude towards other people around him reckons him as an outcast. I feel that the writers philosophical stance is unique, as he puts immense emphasis on the belief of absurdism and we need to understand what absurdism is ? Absurdist fiction is the manifestation of certain beliefs that dominated the works of a number of playwrights during the middle of the 19th century. This form of fiction implies that in a world that is devoid of God, the existence of human being shall have no strong foundation, it would be meaningless. The absurd elements in such plays and fiction were the fact that man has been thrust into a world where he cannot survive on his own instincts but is maneuvered by a force invisible to him. He is caught up in paradoxical situations and finds no reprieve by communicating or logical action. His actions and dialogues turn out to be a mockery of his own existence. The best part about the narrative is that it does not preach with a message but at the same time does tend to ask us some important questions about humans and their social existence. The narrative is kept simple but is compelling nevertheless. Therefore, the work is a reflection of Camuss moral axiom. Like Camus, Kafka too was existentialist and adapted to an absurdist way in carrying the narrative of his stories ahead as traces of his style are evident in his letter to Max Brod. In Franz Kafkas The Metamorphosis, the absurdist and existentialist elements form the main parts of Kafkas narrative. The story begins with the line When Gregor Samsa awoke from troubled dreams one morning; he found that he had been transformed in his bed into an enormous bug. After realizing that his life would never be the same again Gregor starts realizing certain truths about his existence which had not come to his realization before. He starts to reflect on his own being. Till the day before he had been a hardworking salesman who looked after his family but now he cannot continue the same life anymore. Now after Gregors transformation his parents and sister realize that they shall now have to look after Gregor and start making a living of their own. This leads Gregor into a state of depression which he can only observe but cannot do anything about it. His family is robbed of happiness and normalcy and though they are trying their best to cope with it, their disparity is clearly evident in these lines of the second chapter- Now his sister working with her mother had to do the cooking too; of course that did not cause her much trouble since they hardly ate anything. Gregor was always hearing one of them pleading in vain with one of the others to eat and getting no answer except thanks, Ive had enough or something similar. They all knew the unpleasantness they had to confront but none of them had an answer to it. I think that both the stories are existentialist and absurd in their narratives, and they both create a long lasting impact on readers and create a serious sense of debate about human existence and the acceptance of social rules. The Outsider is a well juxtaposed prose of absurdism and existentialism. Mersault is a social outcast and his further actions only make him an object of ridicule in his own society. One cannot see any kind of redemption for Mersault in his predicament; he is doomed and destined for a fatal end. The parts of the story where Mersault is wallowing in self doubt are existentialist in theme and the parts where he is unsuccessfully trying to find out the answers that can legitimize his actions are absurdist. Kafkas Metamorphoses sees Gregor going through an amalgamation of emotional, physical and mental dilemmas. His physical transformation into a vermin is the main culprit. This transformation creates an emotional and mental mayhem in him. It can be said about Gr egor that he has the answers but is in search of the questions. So, the Metamorphoses begins in an existentialist way but ends with an absurdist plot.

AA Meeting :: Free Essay Writer

12 Step Meeting   Ã‚  Ã‚  Ã‚  Ã‚  The meeting I attended took place in Bothell on a weeknight at 7:00 pm in the evening. The meeting was held in a local church and there were 17 people in attendance, excluding myself. Among the 17 people, there were 6 women and 11 men. The average attendee was approximately between the ages of 40-50, 4 people were under the age of 30, and two were somewhere around 60. Of the 17 people, 16 were white and one woman was of an Asian-American descent.   Ã‚  Ã‚  Ã‚  Ã‚  The focus of the meeting was Step #2 –humility. There were a few AA birthdays and in general the meeting consisted out of birthday-people reliving their stories and some talking about humility.   Ã‚  Ã‚  Ã‚  Ã‚  Prior to the meeting I was expecting to enter into a room filled with smoke and nervous, agitated people. My impression of AA and of alcoholics mostly came from movies and my own prior experience with population suffering from different psychiatric disorders. I was expecting a lot of smoking, coffee drinking, twitching and general nervous behaviors. To my surprise the meeting mostly was attended, by normal in appearance people, that I would never suspect of having any addiction problems. The people were not twitching (to my surprise), but instead were very calm, cool and collected. Many talked about God and holding AA as the higher power in their lives.   Ã‚  Ã‚  Ã‚  Ã‚  The meeting I attended best compares with the meetings I saw in the film 28 Days. While in rehabilitation center Gwen attends a series of inside the rehab meetings. As in the 28 Days meetings, the meeting I attended was held in a circle with people facing each other. There were no outbursts as in the movie, but there was an official â€Å"huger† who dispensed hugs as needed, be it a birthdays or a new attendee such as my self. Movie consisted of constant outbursts at therapy sessions, emotions of the film characters were all over the place, people were angry, happy or depressed. The people at the meeting I attended were mostly quiet and most seemed very depressed. I came away form the meeting, with enormous feeling of sadness, for all attending.   Ã‚  Ã‚  Ã‚  Ã‚  Many of the stories heard by me at the meeting coincided with different stories, from 28 days. Just like Gwen in the beginning of the movie crashed her car and was court ordered to go into rehab, many of the people at the meeting had similar fates.

Larson in Nigeria Essay

The legislation and the regulations by Nigerian officias has become one of the major problems of Larson. The value of the company by the Securities and Exchange Committee has been extremely low and the sales collection and payment to suppler are delayed in Nigeria. All these factors affect the liquidity and cash flow and raise the total cost of the company. Maintaining the operation was also complicated by problems in staffing. Expatiate staff is very costly. Additionally, entry visas for those expatriate are very complicated. The recruitment of qualified skilled experts is difficult and they are not staying long in the country. Because Larson had a promise to increase the share of local ownership, the local partner’s participation seems very important. If the local equity participation keeps very low like current situation, the profit of both companies will become little or even lost capital. Recommendation The vice-president of international operations should decide to continue the company’s joint venture in Nigeria. However, the company needs to address the problems of coping with local indigenization and hire a new joint venture general manager. Discussions Although the expatriate general manager of the Nigerian operation has delivered a very negative report, the operation should still continue. There are great amount of demands for products in Nigeria and competitions seem not very high. Since different country have different business cultural, to successfully operate the company in Nigeria, we have to cope with their way of doing business. After the share of local ownership increase, they cultural of the business might change to the local way. And the company will have more access to negotiate with the government. As a result, after increase the local equity percentage, in order to maintain the business in Nigeria, Larson’s first step is to deal with the Nigerian business cultural. This will help the company solve the problems of cooperate their joint venture partner with divergent views. In order to increase the cooperation, senior management might have to give early retirement to Ridley and hire a new joint venture general manager who has more adaptability. The new manager will help Larson to negotiate and keep good relation with the local equity side. Moreover, the new manager should have an excellent human recourses skill and understand the labour market. This will help the company with the staffing problem which they can hire or train the local experts.

Marketing strategy of Teletalk Banladesh Essay

Executive Summary From the dawn of human civilization people use many ways to communicate with each other and those ways of communication were changed or updated time to time because of new innovation and demand. The power of telephony is a new enterprise culture, from banking to agriculture to healthcare. The opportunities that lie in the telecom industry seem endless and lucrative due to the continuous innovation and growing demand for mobile-telephony. Nowadays mobile phones have become an indispensable part of Bangladeshi’s everyday-life and we never want to leave this device at home while we head for our work. Teletalk Bangladesh Ltd. was formed to operate the network installed by BTTB and it has been successful in operating a standard network and give proper service to the people of Bangladesh. Teletalk has introduced many attractive packages and all of them have been welcomed by the market. From the very beginning of its launching, Teletalk got huge popularity as it triggered the true co mpetition in the market. People have high expectation from Teletalk. They expect continuous network coverage all over the country, prompt customer service, and more value added services, data services of high band-width etc. from Teletalk. Teletalk must honor its customers by improving its services day-by-day so that people can realize that even in a competitive scenario, the public sector organization can achieve remarkable development if they get opportunity.The target market of Teletalk is clearly defined: Elite group (above 25years of age), Up market professionals and entrepreneurs and, Women and senior citizens. The Company aims to increase the current market share of 10% to 25% by December 2015 by continuously expanding and widening its coverage to the remotest areas in Bangladesh and creating Customer Care Touch Points across the Country. 2.0Company Overview Teletalk Bangladesh Limited is a public limited company, registered under the Registrar of the Joint stock companies of Bangladesh. Total shares owned by  the Government of the Peoples Republic of Bangladesh. Teletalk Bangladesh Limited (the â€Å"Company†) was incorporated on 26 December, 2004 as a public limited company under the Companies Act, 1994 with an authorized capital of Tk. 20,000,000,000 being the only government sponsored mobile telephone company in the country. On the same day the Company obtained Certificate of Commencement of Business. We continue to grow and engage our customers through our clear commitment to offering high quality products and services as well as leading customer retention and loyalty programmers. Teletalk continues to be a part of the revolution that’s connecting millions of Bangladeshi people and around the World. Teletalk Bangladesh limited was established keeping a specific role in mind. Teletalk has forged ahead and strengthened its path over the years and achieved some feats truly to be proud of, as the only Bangladeshi mobile operator and the only operator with 100% native technical and engineering human resource base, Teletalk thrives to become the true people’s phone – â€Å"Amader Phone†. Basic objectives for which the Company was formed are highlighted here under: 1. To provide mobile telephone service to the people from the public sector 2. To ensure fair competition between public and private sectors and thereby to safeguard public interest 3. To meet a portion of unmitigated high demand of mobile telephone 4. To create a new source of revenue for the government. Mission and Vision To innovate and constantly find new ways to enhance our services to our customer’s current needs and desires for the future. Our vision is to know our customers and meet their needs better than anyone else. To provide mobile telephone service to the people from the public sector To ensure fair competition between public and private sectors and thereby to safeguard Public interest To meet a portion of unmitigated high demand of mobile telephone. To create a new source of revenue for the government. 3.0 Current Market Situation Teletalk Bangladesh limited (TBL) have started their first operations in Bangladesh in 2004. The products have been well received and the marketing  is the key to the development of its brand image as well as the growth of the customer base. TBL now offering different packages for the customers. Bangladesh is the first South Asian country to adopt cellular technology back in 1993 by introducing Advanced Mobile Phone System. In fact, the liberalization of Bangladesh‘s telecommunications sector began back in 1989 but it took several years to launch the services. In 1996 the then government awarded three GSM licenses aimed at breaking the monopoly and making the cellular technology affordable to the general masses. There are six mobile phone operators in Bangladesh. These are Grameenphone (GP), Banglalink, Robi, Airtel, Citycell and Teletalk. Citycell is the first mobile phone operator in Bangladesh. Today GP is the market leader and Banglalink is the market challenger, in terms of number of subscribers they have, in Bangladesh mobile telecom industry. In Bangladesh, mobile phone subscribers are increasing very rapidly. In February 2009 total subscriber was 45.21 million which reached 76.43 million at the end of June 2011; at the end of December 2011 the figure reached 85.455 million and finally 92.120 million at the end of May 2012. Teletalk Bangladesh limited is entering its eight years of its operation. Its services have been well received and marketing will be key to the development of brand and product awareness as well as the growth of the customer base. To gain market share in this dynamic environment, Teletalk Bangladesh limited carefully target specific segment with features that deliver benefits valued by each customer. 4.0 Market Description Teletalk 2G posse’s good information about the market knows a great deal about the common attributes of the most valued customer. Before launching its experienced and prompt sell and marketing force observed the market carefully and better understood who is served, what are their specific needs and the way to communicate with the customers need and demand. Though the call rate tariff is reducing due to the heavy competition in the telecom market, the market is widening day by day as the number of mobile users are increasing and there is a lot of scope to develop this sector. Teletalk is the fastest growing telecom sector in Bangladesh. Teletalk is the part of  BTCL. At the time launching Teletalk the market was too competitive. Teletalk is the government own company operating in Bangladesh. Target market Customer can choose different packages based on several different service offer by the teletalk 2G. Specific segments are targeted by the teletalk. They different packages offer by teletalk for corporate people like teletalk executive, teletalk professional etc. From the teletalk product we can easily understand that teletalk targeting corporate people, business man and professional. Market Demographics The profile for the typical Teletalk customer consists of the following geographic, demographic factor: Geographies Teletalk has established their customer care point (CCP) only in the divisional cities and the big citied only. In their CCP’s they provides free services to their customer and also sells the mobile handsets, and mobile accessories. Demographics The teletalk Bangladesh limited targeted all group of people whose age is more than 18. Especially Teletalk 2G users are high income people who work in the different industry like bank, medical and different professional doctor, lawyers etc. 5.0 Product Review Teletalk offers an array of different packages. In addition to offering the fundamental pre-paid and post-paid mobile services, it offers a wide range of value added products and services such as, SMS, GPRS, mobile data services, infotainment services, SMS banking, Caller Ring Back Tone, Ringtones download, Picture Messaging, MMS, Voice Greetings. The pre-paid packages are- Standard Shapla (Pre-paid) Shadheen And the post-paid packages are- Standard (rajanigandha) Shapla (Post-paid) Corporate Packages Teletalk Executive (prepaid) Teletalk Executive (postpaid) Professional (prepaid) 6.0 Competitive Review At presents, there are around 6 companies that are now in the mobile phone business. They are – 1. Grameen phone 2. Banglalink 3. ROBI (Aktel) 4. Airlel (Warid Telecom) 5. City cell 6. Teletalk Those five mobile operators companies are the direct competitors of teletalk 2G. And there are also lots of indirect competitors of teletalk like Rangs telecom, Peoples telecom, etc. Citycell was the first to start telecommunication business in Bangladesh in 1989. GP and Aktel now ROBI started their business from 1997 & 1998. The service charge was great but the facilities was few. Banglalink made the history by inviting varity of services at a very cheaper rate. GrmeenPhone is the leader of the mobile market but banglalink is the second biggest company in Bangladesh. Grameen Phone Grmeen phone are the market leader in Bangladesh mobile phone operator. Grameen phone started its business in the year 1997. Grameenphone now provides voice, data and other value added services on prepaid and contract basis. Grameenphone has been a pioneer in bringing innovative mobile-based solutions to Bangladesh. Notable among these is the Healthline, a 24 hour medical call centre manned by licensed physicians. Other innovations include Studyline, a call centre-based service providing education related  information, Mobicash, for electronic purchase of train and lottery tickets, Billpay, for paying utility bills through mobile phones and over 500 community information centres across Bangladesh. These centres bring affordable Internet access and other information based services to people in rural areas. As at 31 March 2012, Grameenphone had 37.6 million subscriptions, while the estimated mobile penetration (SIM cards) and number of inhabitants in Bangladesh were 56% and 160 milli on, respectively. Grameenphone became stock listed in November 2009, with, as at the date of this Base Prospectus, the largest public offering in Bangladesh. It is listed on both the Dhaka and Chittagong Stock Exchanges. Banglalink GrmeenPhone is the leader of the mobile market but banglalink is the second biggest company in Bangladesh. banglalink made a revelation in the telecommunication sector. Banglalink provides different packages for different segments like Banglalink icon for corporate and high income group people and Banglalink DESH gives the best rate for their users. ROBI Robi Axiata Limited is a joint venture between Axiata Group Berhad, Malaysia and NTT DOCOMO INC, Japan. Robi Axiata, formerly known as Telekom Malaysia International (Bangladesh), commenced operations in Bangladesh in 1997 with the brand name AKTEL. On 28th March 2010, the service name was rebranded as ‘Robi’ and the company came to be known as Robi Axiata Limited.robi charges on-net and off-net .68tk/min robi to robi. Airtel Taking over warid telecomm airtel is running its operation as mobile phone operator in Bangladesh. They are the first choice young generation people. They give lots of bonus and gifts to their customer and they charge very low. City Cell City cell is the first mobile operator company and only one CDMA company in Bangladesh. Though city cell is the first company in the Bangladesh they did not stable the market as a first mover. 7.0 Channels and Logistics Review Teletalk has established their customer care point only in the divisional  cities and the big citied only. In their CCP’s they provides free services to their customer. Teletalk will be distributed through a network of retailers in the market. Among the most important channel partners being contacted are- Own outlet- Teletalk sells there product on their own customer service center. Mobile phone retail store- the mobile phone retail store and recharge centre carry teletalk 2G SIM. Electronics Specialty store- This kind of store also carry teletalk 2G SIM. SWOT Analysis The following SWOT analysis captures the key strengths and weaknesses within the teletalk 2G and describes the opportunities and threats facing teletalk. Strengths: The most and the important strength of the Teletalk is a government owned company and can easily use the government resources. Strong brand equity and recognition in Bangladesh Steadily growing customer base Alliances with industry leading corporations in mobile services & technologies The public organization uses the Teletalk as their official purpose, i.e. Desco and Desa loadsheding information. Weaknesses: The network facility all over the country is not satisfactory. The customer satisfaction is not available all over the country. Cannot offer the Value Added services other than other operators. Steady decline in average revenue per user (ARPU) No presence in key emerging markets Taxes imposes by the government Lack of experience Short of sales people Opportunities: Increasing network coverage in the Bangladesh First to introduce as T&T in coming. Mobile internet expansion New product Price competitiveness Large market Target new market segment Bankable project Availability of raw materials Free Move alliance Threats: Intensifying competition consolidation in the market Economic slowdown Bangladeshi regulation on cross-border cell phone usage by customers Political Unrest No promotional Activities Analysis of Strengths Subscriber inclination to Teletalk as a government owned organization: People have a deep inclination towards Teletalk . Because subscribers have more confidence in the government institution. They think that they might get some extra benefit from Teletalk like lower call rate, optical fiber facilities etc. rather than other providers. Teletalk’s all connections are ISD & EISD: It’s a big strength of Teletalk. It’s the only SIM which has such a versatility of connections having ISD, Economy ISD service along with both incoming and outgoing connectivity with any of the land phones. This is not seen to other providers. It gives a tremendous competitive advantage to the Teletalk Bangladesh ltd over its respective competitors. Teletalk is the only indigenous company using GSM service: Teletalk is the only local organization which is providing GSM technology in this country. The other local organization named pacific telecom is providing CDMA technology which is more expensive. So Teletalk can take this advantage over its competitors. It has also provided incoming facility up to 2015: Teletalk have a strong strength over its competitors in case of incoming facility. Teletalks present incoming duration is up to 20015. Which is 20 times more than other competitors? From the very beginning it is providing free TNT incoming: Teletalk is the only provider which is providing T&T incoming free from the very beginning. Whether other operators providers providing such kind of facility just now. Moreover its contribution to our economy can be notable: As a Govt. owned company Teletalk have a strong contribution in our national economy. Its one of the high profit generating Govt. organization  in Bangladesh. Low cost provider: The most remarkable success of Teletalk is the slump in tariff structure. It is the lowest cost provider in Bangladesh telecommunication market. Analysis of Weaknesses Premature entrance in mature market: The biggest weakness was a premature entrance in a mature market. As soon as anyone could catch hold of a Teletalk mobile, he started comparing it with the services of Grameen, Banglalink or Aktel. Lower number of human resource: The number of employee of Teletalk is too much lower regarding its requirement. As a result the service quality and customer satisfaction go down. Failed to identify difference between developed market and developing market: Teletalk failed to identify the difference between developed market and developing market. There strategy making is not match with the current situation. Lower promotional activities: The promotional campaign of Teletalk is not too much strong like other providers of Bangladesh as result consumers are less aware about Teletalk and its package. Weak management system: poor coordination among different functional department of Teletalk as result service efficiency goes down. Poor marketing: The overall marketing activities of Teletalk is not much rich like other competitors. Lower number of value added service: Teletalk Bangladesh Ltd. is providing a less number of value added service to its subscriber regarding its competitors. As a result subscribers are becoming dissatisfied on the Teletalk service. The comparison of value added services of different operators are mention below. Whereas Teletalk providing less number of value added service. Objectives and Issues OBJECTIVES Profitability Objectives-To achieve a 20% return on capital employed by August 2013. Market Share Objectives-To increase the current market share of 10% to 25% by December 2015 Promotional Objectives-To become the most admired telecom operator in the country by June 2015. Objectives for Survival-To survive the current double-dip recession. Objectives for  Branding-To make the teletalk brand the most preferred brand in the telecom industry across the Bangladesh by 2018. Issues Though teletalk started its operation 2005 but the company is not well established so our main issue is the ability to establish the teletalk as a one of the market leader and meaningful positioning. The teletalk will have to invest heavily in marketing to create a memorable and distinctive brand image projecting innovation, service and value. Teletalk have to measure awareness and response so they can adjust they are marketing efforts as necessary. Marketing Strategy Marketing strategy is a process that can allow an organization to concentrate its limited resources on the greatest opportunities to increase sales and achieve a sustainable competitive advantage. Teletalk as a market follower in the current Bangladesh telecom industry has to deploy various kinds of strategies in order to be able to stand the intense competition. Positioning Positioning is the heart of marketing strategy. It is the act of designing the companies offer and image so that it occupies a distinct and valued place in the target customer. After the company has decided which market segment to enter with which product, it must decide what positions it want to occupy a clear distinctive and desirable place relative to competing products in the mind of target customers. The company’s entire marketing program should support the chosen positioning strategy. Since if a product is perceived to be exactly like another product on the market, consumers would have no reason to buy it, Teletalk brings special features on the product as well as significant various services that positioned the products in the target segments. Products can be positioned with some positioning strategy. We find that Teletalk has taken has taken multi-various strategy to position its various product in the market. Teletalk position itself as own mobile phone company (Amade r phone). Teletalk is owned by Bangladesh government. It designed its products according to the usage occasion.  Consumers can use teletalk in specific occasions according to their need such as the international roaming gives the consumers an opportunity to use their cellular phone in abroad countries. The products of teletalk are available for certain classes of users. Marketing Mix 4p’s Products The basic product of Teletalk Bangladesh Ltd is its SIM. Connectivity is the Core Benefit of this product. The Expected Product is good connectivity and a large area of coverage which Teletalk struggles to maintain. Teletalk is now concentrating on its Augmented Product which is VAS (Value Added Services).It has launched some new VAS recently such as Internet SMS while previous ones such as Cricket Update or Load Shedding update continue to serve. And teletalk 2G can convert to teletalk 3G. Price The present pricing strategy for Teletalk prepaid connections is shown here- Package: Standard Call Directions Call Categories Peak [ 8am-12am ] Off Peak [ 12am-8am ] Out Going Calls Teletalk to Teletalk Tk. 1.40 Tk. 00.60 Teletalk to Others Tk. 1.90 Tk. 1.00 Teletalk to Overseas Tk. 1.90 + ISD & EISD Tk. 1.00 + ISD & EISD SMS and Voice SMS Tk. 1.00 and tk.2 GPRS Tk. 00.02/KB or Unlimited fee Tk. 800.00/Month FnF Tk. 00.75 [Teletalk] & Tk. 1.25 [Other] Package: Shadheen Call Directions Call Categories Peak [ 8am-12am ] Off Peak [ 12am-8am ] Out Going Calls Teletalk to Teletalk Tk. 0.99 TTk. 00.60 Teletalk to Others Tk. 1.90 Tk. 1.00 Teletalk to Overseas Tk. 1.90 + ISD & EISD Tk. 1.00 + ISD & EISD SMS and voice SMS Tk. 1.00 and Tk. 2 GPRS Tk. 00.02/KB or Unlimited fee Tk. 800.00/Month FnF Tk. 00.25 & Tk. 1.00 [Other] Teletalk will practice customer base pricing strategy, flexible pricing mechanisms and controlled by. In order achieve to strategic goal of cost leader we continue to maintain a pricing formula which is less than market leader by 20%. Promotion Advertising Teletalk will have to pursue an aggressive advertising campaign, as it will provide unsought services. Printing, electronic and some other Media will be used for this purpose. Print Media Electronic Media Others News Paper Magazines Television Radio Internet Outdoor Tri vision Print Media Newspaper- Teletalk should increase its advertisements in The Daily Star, TheDaily Prothom-Alo etc to communicate with the target groups. Magazines- Teletalk should advertise in magazines. Electronic Media Television- Television advertising is certainly the most effective communication strategy. Advertising for Teletalk can be done on ATN Bangla, â€Å"Channel i† etc. in their prime hours on a relatively regular basis. Radio- As the FM radios are emerging rapidly as a strong media, there will be some radio advertisement to cover the necessity based target group. This will also help to build the way when Teletalk will be gradually penetrating other areas of Bangladesh. Internet- Teletalk plans to develop a strong web page. Developing a web page and its maintenance would not be expensive. The page will contain attractive and at the same time important information about Teletalk. Transit- Recently Teletalk has advertised in BEVCO buses covering the whole bus with Teletalk themes and ads. It will publish some attractive ads and use it in some private and mass transits like Volvo and Premium bus service. This type of advertising will increase the visibility of Teletalk.. Billboard- Some billboards will be placed on busy and important roads in Dhanmondi, Gulshan, Banani, Uttara, and New Market areas. Place Teletalk sales its products through its customer care centers and the dealers. It has only 4 customer care centers which should be increased to give better service to its existing and potential subscribers. Its distribution should be made better by making SIMs available in small retail shops in every area. Teletalk participates in the trade fairs and that is also a good place to gain the attraction of the subscribers. Distribution Strategy Teletalk doesn’t sell its packages directly to its customer. Rather it maintains an indirect distribution channel for the customer. It appoints dealer for sell. Through the dealers the packages are distributed to the customers. Consumers can get the package through them. Teletalk always wants to sell its products as many as they can. As a result they try to make the packages available as many outlets and retailers as possible.The  distribution network of Teletalk is as follows Marketing Research Teletalk possesses good information about the market and knows a great deal about the common attributes of the most prized customer. This information will be leveraged to better understand who is served, what their specific needs are, and how Teletalk can better communicate with them. Using research, we are identifying the specific feature and benefits that our target market segments value. Feedback from market test, surveys, and focus group will help us develop the teletalk 2G. We are also measuring and analyzing customers attitudes towards competing company and product and services. Brand awareness research will help us determine the effectiveness and efficiency of our messages and media. Finally we will use customer satisfaction studies to improve our service and product feature. Marketing Organization Teletalk chief marketing and sales officer Mr. Habibur Rahaman holds overall responsibility of the company’s marketing activities and Unitrand ltd. advertisement firm the external marketing organization for teletalk. Implementation The following milestones identify the key marketing programs. It is important to accomplish each one on time and on budget Control and Evaluation of Performance Taletalk’s marketing plan is to serve as a guide for the organization. The following areas will be monitored to gauge performance: Revenue: monthly and annual Expenses: monthly and annual Customer satisfaction Market Share Subscriber base New product development Conclusion The biggest advantage of is that it’s a government company though teletalk did not established as a market leader. And teletalk can improve its product and service to retain in the market. GP is the leader in the market and banglalink is in the second position. Teletalk has got lot of aspect to improve the situation. To be the market leader teletalk must be very careful in the field of marketing plan and the success of the company is a matter of subject that how they are implementing the plan. References 1. www.google.com 2. www.teletalk.bd.com 3. Annual report 2009-2010 4. BTRC

desires in advertising essays

desires in advertising essays The following advertisements promote new desires and new cultural mythologies towards our society. The older desires are still evident because they are used in nature differently, but now new desires are emerging. These new desires include the power and freedom of women, a new rugged view of sex and sexuality, extreme risk, and strangely enough truth has been a new evident trend. The largest new trend or desire of our society pertains women and the new role they have in our society. In todays world women have a more prominent social standing. They are now stronger characters, and are viewed as being more independent and sophisticated. The women of today have a new freedom. This has not happened until recently. The world today is no longer a mans world; they are no longer portrayed just as housewives or sex objects. The women of today are shown as not just being beautiful, but successful and powerful at the same time. It is a desire of all women to posses power, to feel strong, and yet still express their sexuality. This change is evident in our advertisements. These advertisements promote these new desires of women. Individuality is a desire that is related with the new role of women and also their sexuality. The women of today want to differentiate themselves from the housewives they were portrayed as in the past. In the Winston cigarette advertisement the following caption is displayed, Until I find a real man, Ill take a real smoke. This advertisement illustrates the point that women have a new stronger role in our society. The woman in the ad still expresses her sexuality, but it is used in a different nature then it was in the past. Now the woman is declaring her power. A contributor to the desire of women to have power and be strong is the rise in popularity of womens sports. In the Adidas advertisement it contains a timeline highlighting the struggles of women in sports and again shows t...

Aparthied in South Afirca essays

Aparthied in South Afirca essays Imagine having to carry an identity card wherever you went, or having separate places where you could eat and live. These are the things that the Black South Africans ad to go through in South Africa. The Black South Africans were segregated for their race and no other reason at all. Also the Black South Africans were subject to arrest at a given time without an explanation. Basically, apartheid was an act which highly segregated the Black South Africans from the rest of South Africa. Apartheid is an event in history that will never be forgotten. With this even there come two different types of views. There are those people who support apartheid, and think it is a good thing, and there are also people like myself who think that apartheid was a disgrace and a horrible thing. A website entitled: stormfront.org/archive/t-84837 or the Stormfront White Nationalist Community, is a website/forum which on that particular topic, people are discussing their views on the whole Apartheid crisis. All of the people there think that either 'there should have been a homeland for blacks? orAt the time the kaffer was causing unrest and by providing them with cheap, decent or might I add still standing houses in their own areas was something Verwoerd implemented.? Such terms likekaffer? andboer? are the names given to the Black South Africans. These quotes emphasize that not only do these people think that Apartheid was an ok thing to do, but they think that it should have been don e better! I totally disagree with these points of views or anything supporting racial segregation because I don't feel that anybody should be treated differently than anybody else, not to mention I have a mixed family of blacks, whites, and Chinese. Therefore, I feel completely opposite then the people posting their comments on Stormfront. This site obviously displays the views of supporters for apartheid, but there are also websites ...

Attack on Fort Sumter Began the Civil War in 1861

Attack on Fort Sumter Began the Civil War in 1861 The shelling of Fort Sumter on April 12, 1861 marked the beginning of the American Civil War. With the booming of cannons over the harbor in Charleston, South Carolina, the secession crisis gripping the country escalated into a shooting war. The attack on the fort was the culmination of a simmering conflict in which a small garrison of Union troops in South Carolina found themselves isolated when the state seceded from the Union. The action at Fort Sumter lasted less than two days and had no great tactical significance. And casualties were minor. But the symbolism was enormous on both sides. Once Fort Sumter was fired upon there was no turning back. The North and the South were at war. The Crisis Began With Lincolns Election in 1860 Following the election of Abraham Lincoln, the candidate of the anti-slavery Republican Party, in 1860, the state of South Carolina announced its intention to secede from the Union in December 1860. Declaring itself independent of the United States, the state government demanded that federal troops leave. Anticipating trouble, the administration of the outgoing president, James Buchanan, had ordered a reliable U.S. Army officer, Major Robert Anderson, to Charleston in late November 1860 to command the small outpost of federal troops guarding the harbor. Major Anderson realized that his small garrison at Fort Moultrie was in danger as it could easily be overrun by infantry. On the night of December 26, 1860, Anderson surprised even members of his own staff by ordering a move to a fort situated on an island in Charleston Harbor, Fort Sumter. Fort Sumter had been built after the War of 1812 to protect the city of Charleston from foreign invasion, and it was designed to repel a naval attack, not a bombardment from the city itself. But Major Anderson felt it was the safest place in which to place his command, which numbered less than 150 men. The secessionist government of South Carolina was outraged by Andersons move to Fort Sumter and demanded that he vacate the fort. Demands that all federal troops leave South Carolina intensified. It was obvious that Major Anderson and his men couldnt hold out for long at Fort Sumter, so the Buchanan administration sent a merchant ship to Charleston to bring provisions to the fort. The ship, Star of the West, was fired on by secessionist shore batteries on January 9, 1861, and was unable to reach the fort. The Crisis at Fort Sumter Intensified While Major Anderson and his men were isolated at Fort Sumter, often cut off from any communication with their own government in Washington, DC, events were escalating elsewhere. Abraham Lincoln traveled from Illinois to Washington for his inauguration. It is believed that a plot to assassinate him on the way was foiled. Lincoln was inaugurated on March 4, 1861, and was soon made aware of the seriousness of the crisis at Fort Sumter. Told that the fort would run out of provisions, Lincoln ordered ships of the U.S. Navy to sail to Charleston and supply the fort. The newly formed Confederate government kept up demands that Major Anderson surrender the fort and leave Charleston with his men. Anderson refused, and at 4:30 a.m. on April 12, 1861, Confederate cannon positioned at various points on the mainland began shelling Fort Sumter. The Battle of Fort Sumter The shelling by Confederates from several positions surrounding Fort Sumter went unanswered until after daylight, when Union gunners began returning fire. Both sides exchanged cannon fire throughout the day of April 12, 1861. By nightfall, the pace of the cannons had slowed, and a heavy rain pelted the harbor. When morning dawned clear the cannons roared again, and fires began to break out at Fort Sumter. With the fort in ruins, and with supplies running out, Major Anderson was forced to surrender. Under the surrender terms, the federal troops at Fort Sumter would essentially pack up and sail to a northern port. On the afternoon of April 13, Major Anderson ordered a white flag to be raised over Fort Sumter. The attack on Fort Sumter had produced no combat casualties, though two federal troops died during a freak accident at a ceremony after the surrender when a cannon misfired. The federal troops were able to board one of the U.S. Navy ships which had been sent to bring supplies to the fort, and they sailed to New York City. Upon arrival in New York, Major Anderson learned that he was considered a national hero for having defended the fort and the national flag at Fort Sumter. Impact of the Attack on Fort Sumter The citizens of the North were outraged by the attack on Fort Sumter. And Major Anderson, with the flag that had flown over the fort, appeared at a massive rally in New York Citys Union Square on April 20, 1861. The New York Times estimated the crowd at more than 100,000 people. Major Anderson also toured the northern states, recruiting troops. In the South, feelings also ran high. The men who fired the cannons at Fort Sumter were considered heroes, and the newly formed Confederate government was emboldened to form an army and plan for war. While the action at Fort Sumter had not amounted to much militarily, the symbolism of it was enormous, and intense feelings over what had happened propelled the nation into a conflict that would not end for four long and bloody years.

A short story or a poem Essay Example | Topics and Well Written Essays - 500 words

A short story or a poem - Essay Example It was actually a fine day, which means when it was not particularly busy and we have some time for ourselves. I remember myself pushing some chairs, dragging them out of boredom and sheer laziness that they make some scraping sounds on the floor. I noted how, Mrs. Dory, an elderly regular and the only customer present, darted me piercing looks for annoying her fine breakfast. I ignored her entirely as I twiddled with some condiments on my hands, sending some caps down the floor in the process. Everyone was doing the same, on the counter Easton was still probably mooning over the past weekend, back at the kitchen the other guys must be asleep out of non-exhaustion, except probably with Marie, who were outside with her sun and reading her book. Needless to say, Tim was absent to cheer every one up. Just as Mrs. Dory was rising, perhaps to complain about my behavior, a woman was suddenly at the door. It was nothing much, really, except for the fact that there was only Mrs. Dory and I and the Easton visibly present. I was immediately jolted back from my troubles, out of my tantrums and, automatically, forced a smile on my face to welcome the newcomer. She was about 40, smallish - frail, if you may - and had the shock of black hair, which, now that I think about it, resembled the mop that framed Tims head. Anyway, she was making his way towards Easton, clutching a paper with her hand draped on her breast. The counter was close so I overheard her faint words. "Well, actually, theres no manager. Theres only the owner, Mr. Craig who comes here every so often to check on us. But if you have any message for him, I could just tell him or you can go back tomorrow afternoon. He will be here." There is really nothing like being told that someone close to you, of your own age and someone who have worked with you for a long time have died so suddenly. I, honestly, did not know what to say. Everything was like a blur and next thing I know she was gone and there was

Difference between Liberalism and Socialism Essay

Difference between Liberalism and Socialism - Essay Example Socialism advocates for total control of resources that contribute to political and economic development. Only through such control, can the state achieve true success and economic prosperity of its people (Hinnfors, 2006). Introduction History and Political Science What is the difference between liberalism and socialism? Through socialism, most of the individuals in a nation are highly likely to be provided for in terms of basic resources. The government in a socialist system is also highly likely to ensure that the people of the nation have all needed social amenities. Socialism is likely to ensure that all the available wealth in a nation has been equally distributed regardless of economic state held by the country’s nationals. However, some of the socialist systems that have been observed in most countries have not been as efficient as they were originally meant to be. If the individuals in the government happen to be corrupt, it is the innocent nationals of a country that suffer since the wealth in the nation does not get distributed as it should be (Mcdonald, 2008). There are different forms of liberalism that are used in the learning fields. This paper will focus on the classical form of liberalism and its views. Liberalism dictates that the governing power should only be in charge of institutions in the country if there is no recorded progress. Individuals that support liberalism feel that the people of a nation are likely to have more freedom if the government is only involved in the control of some institutions (Tamanaha, 2004). What are the basic components and goals of a liberalist government? (Based on the ideas of J.S. Mill, Adam Smith and John Locke) Liberalist governments view the needs and wants of their people as being the most important. The government encourages a system whereby individuals are made to feel free in their environment. There is freedom of speech and other constitutional rights to encourage harmony in the society (Tamana ha, 2004). Liberalist governments are based on the ideals of liberty and equality. The main components of liberalist governments include the freedoms of speech, free elections and right to life and own property. According to John Locke, each individual should have the right to life, own property and liberty. Another component is the rejection of absolute monarchies, state religion and the divine right of kings. J.S Mill asserts that an individual should have the right to do harm on himself or herself as long as he is not harming other people. ((Mcdonald, 2008). Adam Smith, in his work on wealth of nations, he asserted that governments should ensure economic liberalism by not interfering with the markets. He opposed restrictive trade practices, subsidies to government monopolies and trade unions. According to liberalist goals, the selfish interests of individuals will make the economic markets self-regulate. However, Adam Smith argued that the government had limited role in the provi sion of public goods like schools and roads that cannot be provided adequately by the private sector. Adam Smith maintained such costs should be charged to citizens proportionately according to their consumption through tolls ((Mcdonald, 2008). Individuals such as John Locke were on the front in encouraging the adoption of liberalism in governing systems. Liberalism supports the giving of power to the people in communities. Individuals are ideally free to communicate their satisfaction/ dissatisfaction with a government and demand for a democratic way of governing. According to Locke, individuals are entitled to ownership of any form of rights, rights or freedom. A

Judithand Tobit and the Protestant canon Essay Example | Topics and Well Written Essays - 500 words

Judithand Tobit and the Protestant canon - Essay Example God could be described as someone that used magic to heal people especially when he sent the archangel Raphael to heal Tobit and drive the demon from Sarah with the gall, liver and the heart of the fish. The attitude of God towards morality is in question in the books of Judith and Tobit as Judith was not depicted as a woman that was full of morals as she tried to seduce Holofernes (Unger, 1951). The character of God is not consistent with his character in the Protestant canon as there are some inconsistencies in the way God was presented in the Protestant canon when compared with the books of Judith and Tobit. In the Protestant Canon, God does not absolve people of their sins by merely giving alms and being nice to their neighbors. It is divine repentance and grace that make God forgive people of their sins and after this, good works would follow and so is the character of God in the Protestant Canon. God teaches his people to strive to be moral in all their deeds as he loved women of virtue in the protestant canon (Horne, 1841). God does not like violence as the killing of the men of Shechem by Simeon and Levi was condemned by God and this is quite inconsistent with the murder of Holofernes that was carried out by Judith as this was judged as an act of God. God is not magical in the Protestant canon as he makes use of the word to deliver his people of demons and this quite different from what the character of God that was depicted in the book of Tobit when God instructed Angel Raphael to use some magical potions to drive the demon Asmodeous out. In using some sort of magical concoction by using the gall of the fish to heal Tobit’s blindness, God was presented more as a magician but he was presented more as the person that had the authority over all being, by just speaking the word in the Protestant canon (Bruce, 1950). There is however a similarity in the Protestants canon and the books of Tobit and Judith as God sends his angel to his people in their time

Monopoly and AntitrustPolicy Assignment Example | Topics and Well Written Essays - 250 words

Monopoly and AntitrustPolicy - Assignment Example What would happen if the law preventing competition in this market was removed? Explain your answer. According to Foldvary (2010), â€Å"A "natural monopoly" is defined in economics as an industry where the fixed cost of the capital goods is so high that it is not profitable for a second firm to enter and compete. There is a "natural" reason for this industry being a monopoly, namely that the economies of scale require one, rather than several, firms. Small-scale ownership would be less efficient.† The USPS is a natural monopoly. Costs would go up if competition was allowed in this market. With natural monopolies, one firm can control an entire industry and still achieve the lowest price. 4. Patents are granted every 20 years. However, drug companies don’t have patents on new drugs for this long a time because it takes several years for FDA approval. In your opinion, should drug patents be extended for 20 years? Who would benefit? Who would not benefit? I do not believe that drug patents should be extended for 20 years simply because of the high cost of new drugs. Many people cannot afford their medication unless it is generic. The consumer would not benefit, but the drug companies

Home Remedy and Complementary Medications Assignment

Home Remedy and Complementary Medications - Assignment Example For the purpose of a pimple I had been using; dipping of cotton into fresh lemon juice and applying on the pimple before going to bed, putting an ice cube in a piece of cloth and holding it onto the affected area, applying of white toothpaste on the pimple before going to bed, rubbing of garlic clove several times a day, talking the steam of hot water on the entire face or usage of honey on to the affected area for half an hour. The objective of considering such folk remedies basically includes fewer side effects as compared to the prescribed doctor’s medication. Mostly all of us have endured folk remedies. For the purpose of a pimple I had been using; dipping of cotton into fresh lemon juice and applying on the pimple before going to bed, putting an ice cube in a piece of cloth and holding it onto the affected area, applying of white toothpaste on the pimple before going to bed, rubbing of garlic clove several times a day, talking the steam of hot water on the entire face or usage of honey on to the affected area for half an hour.

Relationship between natural environment, social development, and Essay

Relationship between natural environment, social development, and economic progress - Essay Example He argues that the modern world’s inequalities trace its origin to many centuries ago. He notes that archaeological discoveries and histories show that different continents were experiencing different rates of development from 11, 000 B.C. to A.D. 1500, thus resulting to inequalities that were experienced in A.D. 1500, and to a greater extent in modern times (Diamond 1). He observes that while many Native American peoples and Aboriginal Australians remained Stone Age hunter and gatherers, many Eurasian peoples and most peoples of the sub- Saharan Africa and Americas gradually developed metallurgy, complex political organization, and agriculture (Diamond 2). Environmental/ external conditions are critical for development; this assertion is greatly evident in Diamond’s discussion on Papua and its inhabitants. The inhabitants of Papua were mostly hunters and gatherers and had the simplest technology compared to most people of that time. They did not have shields, specialized stone tools, and could not start fire among other characteristics of â€Å"underdevelopment†. The environment that they lived in seemed to be the main reason leading to their situation at that time. They did not have contact with the rest of the world since the bridge that was initially linking them to the land had been severed. Prior to the coming of Europeans in the mid- seventeenth century, they were completely isolated from other humans. To make the matter worse, Papua inhabitants were not just isolated but they were also the smallest of the human population in the world (Diamond 9). As such, accumulation of innovations could not happen thus inhibit their development. Furthermore, Diamond is of the opinion that man inspired the collapse of civilizations as evidenced by Easter Island. His opinion is informed by the argument that the Europeans invaded Easter Island for slaves, in addition to spreading

Home Remedy and Complementary Medications Assignment

Home Remedy and Complementary Medications - Assignment Example For the purpose of a pimple I had been using; dipping of cotton into fresh lemon juice and applying on the pimple before going to bed, putting an ice cube in a piece of cloth and holding it onto the affected area, applying of white toothpaste on the pimple before going to bed, rubbing of garlic clove several times a day, talking the steam of hot water on the entire face or usage of honey on to the affected area for half an hour. The objective of considering such folk remedies basically includes fewer side effects as compared to the prescribed doctor’s medication. Mostly all of us have endured folk remedies. For the purpose of a pimple I had been using; dipping of cotton into fresh lemon juice and applying on the pimple before going to bed, putting an ice cube in a piece of cloth and holding it onto the affected area, applying of white toothpaste on the pimple before going to bed, rubbing of garlic clove several times a day, talking the steam of hot water on the entire face or usage of honey on to the affected area for half an hour.

CRIMINOLOGICAL THEORIES Essay Example | Topics and Well Written Essays - 250 words

CRIMINOLOGICAL THEORIES - Essay Example The KU students’ deviant may also be a product of the social disorganization theory that explains that one’s environment may lure them into making wrong choices such as their university having no follow up on such students (Siegel 188). Williams’ article focuses on adultery of Tiger Woods (1). The article gives scientific evidence to explain the working of the male brain so as to understand Tiger Woods behavior. Tiger Woods behavior can be understood on the grounds of biological, genetical and evolution theory that explains criminal conduct as a product of mental issues, bad brain chemistry as causative agents of crime (Siegel 147). Tiger Wood’s adultery may also be defined through the chromosome theory that emphasizes on Tiger Woods having the Supermale gene (XYY) that leads to his adulterous behavior (Burke 35). The extra Y gene has been said to be found in violent males, especially criminals. Tiger Woods possessed the same

Feminism in Indian English Literature

Feminism in Indian English Literature First, the phase of imitation is prolonged and the dominant tradition and the international roles have affected the social roles. Secondly, the phase of protest was established against the standards values of life which also includes demand for autonomy. Lastly, Self-discovery is a phase, where search for identity was the main aim of the writers to project in their writings, as they experienced freedom from self-dependency. Thus the critic supplanted the traditional definition of feminism especially in literature by a new paradigm for manifesting the evolutionary aspect of womans consciousness as reflected in literature specifically in the British novel through three stages of progression- the feminine, the feminist and the female. While the post-colonial enigma gradually changed into a neo-colonial consciousness in India, the creative writers specially the woman factionalists resorted to examining the role of modern Indian women vis-Ã ¢-vis family and society differently and more positively. The second generation of Indian women novelists like Anita Desai, Shashi Deshpande, Bharati Mukherjee and Shobha De specially exhibits a steady progression in context of the three stages advocated by Elaine Showalter. Their female protagonists display a psychic transformation traversing and evolving gradually but firmly through the respective stages of imitation of tradition, protest and advocacy of rights, and eventually introspection leading to self-discovery which metamorphisezes them into strong, independent, expeditious women willing to encounter the onslaughts of life not merely as a minority group but with the cognizance of being powerful sustaining force for society as a whole. It has been observed that the position of women in India has been subjected to varieties of changes over the past few years. From equal status with men in the prehistoric times through the less equality which was prevalent in the medieval period. The promotion of womens rights had been taken up by many reformers in India in order to emancipate their position. In the contemporary times, women have been at high post in the nation like India, that includes, the post of President, Prime Minister, Speaker of Lok Sabha and Leader of opposition party respectively. Not only that women have done exceptionally well in different spheres of life, be it academics, teaching, defense, media or entrepreneur etc. In Ancient India, many scriptures had written about the situation of the women, where she enjoyed equal status as that of men. Not only in the sphere of rights but also in the field of education, were women given equal opportunity. Vedas like Rigveda and Upnishads, wrote about women sages and seers, Gargi and Matreyi. After the medieval period the position of the women got deteriorated and evil practices like Sati, child marriage, ban on widow remarriage became part of social life in India. The conquest of India by the Muslims brought in practice like purdah and Jauhar. The conditions were difficult and stringent for Indian women, and few women excelled in the field of literature, politics, religion and education. To name some women who excelled in different field, Razia Sultan who ruled over Delhi, Durgavati, the Gond Queen, Chand Bibi fought against Mughal forces of Akbar and defended Ahmednagar, Nur Jahan established imperial power and was a real force behind the Mughal throne. Mirabai,a female saint-poet was an important Bhakti movement figures. Many reformers during the British rule also worked for the upliftement of the women, and some of the freedom fighters included women in forefront like Bhikaji Cama, Dr Annie Besant, Vijaylakshmi Padit, Kasturbha Gandhi and Rani Laxmibai If we talk about defining women empowerment, it simply means giving the women crucial authority. It has been proved since time immemorial that women are more responsible when tackling a situation, so delegating authority with confidence is the first step towards women empowerment. It also means to give rights and power to women to face the challenges of life. When we analyze empowering women, it emphasizes on inspiring women with the courage to break free from the barriers of patterns of society or religious norms that kept traditionally women suppressed. It is known fact that women, particularly in India are still backward and they are not aware of their rights that the constitution has endowed. The mission of many reform institutions in India is to make them aware of all these facts and fight against the torture and all evil things caused to them by the society and the husbands and other people is called Women Empowerment. Women empowerment is instilled by many with the aim of giving power to women to make their own decisions in their lives. It includes social, economic, legal, and political and health empowerment. It is a central issue which is growing at a slower pace. In India, Women Empowerment was a challenging task and one needs to acknowledge that gender based discrimination and due to this social malice was prevalent for many years. The malice cannot be removed by adopting few laws or policies, as many of them though may be on paper, but are not implemented in actual terms. The power structural forces of the society never tried to uplift the status of women at different levels and the growth of the women was stunted. At this juncture of complexities related to the rights of women, the situation can only be improved, once the social attitude is revamped and the prevalent evil practices against the women should be banned. This can be brought in by womens access and control over the decision making. Further increasing the social interaction on women at different levels in the society. In India, women are marginalized at every level of the society whether in economic, social or political participation and gender disparity is crept in the life of people that The rise of the novel in India was not purely a literary phenomenon. It was a social phenomenon as much, rather the fulfillment of a social need. It was associated with social, political and economic conditions which were comparable to those which favoured rise in England. The rise of novel and appearance of it in nineteenth century India as it did in eighteenth century England synchronized with the rise of individualism and with all the consequent political and social reorientations which followed. The eighteenth century was an age of anarchy from a political point of view, torn as it was by wars, conquests and annexations.The character of Indian novel is bound to vary from language to language and is bound to be conditioned by the regional, linguistic and cultural peculiarities characteristic of the writer and his environment. But the Indian novel, whether in English or in any other Indian languages, has an individual quality, a distinctiveness which calls for serious critical attention and the Indian novel in English has this distinctiveness much more than the novels in other languages of the country, a distinctiveness which transcends all the peculiarities characteristics of different linguistic and cultural milieus. Though this would mean our accepting the Indianness of the Indian novel in English as one of the important frames of reference in all critical studies of the genre, one has to guard oneself at the same time, against the danger of the `Indianness becoming, with t he writer and the critic alike, an obsession, an unhealthy pre-occupation with orientalism, lush scene painting and with a desire to pander to the national self esteem of the Indians or gullibility of European intellectuals. A novel written by an Indian writer will certainly be Indian without any conscious effort on the part of the writer to the extent to which it depicts Indian life and culture, reflects faithfully the life and spirit of the Indian ethos and grapples with the problems and tensions generated by the rather unique way in which an individuals life and character are determined by home, family and society in the Indian social milieu. It can be peculiarly Indian in respect of its form, narrative techniques employed and the manner in which it adapts the English language to the native sensibility. It can be much more characteristically Indian in its moral and spiritual content and in the values and ideals it upholds and it may even show another worldliness, a predilection for myth and fantasy, a tendency to turn ones back on the here and now and show a basic hunger for the unseen- all deriving from the Indian writers unconscious affiliation with the world of legends, fables and puranas. But any deliberate attempt made by the writer to make his novel Indian or to design it for a Western audience will make it artificial and unreal. Though no Indian writer writing in English can be absolutely free from being conscious of the Western reader, he can at least avoid designing his work specifically for a Western audience. He may write for a Western audience as much as for an Indian audience but he must write as an Indian with India in his bones, of course, but without a conscious or deliberate effort to make his work distinctively Indian. Indian fiction in English has emerged as a separate entity for the study of the rapid change and development in social, economic, political and psychological facets of Indian society.

Analysis of Ulysses by Alfred Lord Tennyson Essay -- Papers Poetry Poe

Analysis of Ulysses by Alfred Lord Tennyson In the poem "Ulysses" by Alfred, Lord Tennyson, the readers are shown a great king in the later years of his life. The reader finds Ulysses reflecting on the glorious days of his youth and planning that by some means he will obtain those glorious times again. He refuses to accept a future of growing old and ruling his kingdom. Ulysses will not let the rest of his life pass him by just sitting still on his throne, doing the mundane job of ruling a kingdom. Ulysses has reached the twilight years in his life and yet he refuses to give in to the fate that time has for all men. Ulysses states in the second stanza, "I cannot rest from travel; I will drink / Life to the lees."(line 9-10) With this statement from Ulysses the reader is shown that he has become very disillusioned about whatever life his throne could bring him if he were to stay at home and run the kingdom. The reader discovers what Ulysses thinks he has to do with the rest of his life when he states "I am become a name; / For always roaming with a hungry heart". (11-1...

The Search for Terra Australis Incognita :: essays research papers

During the Sixteenth and Seventeenth century, the Spanish, Portuguese, and Dutch sailors explored a large part of the world. They discovered a lot of land in the South East Asia but wanted to travel further south. The explorers were interested in Terra Austrails Incognita (meaning unknown south land), to expand on their trade and colonies as they were seeking more power. The trade from south East Asia, at the time, was very lucrative, so exploring the unknown southern land below it, was a good opportunity to look for more. Two, very famous explorers were William Jansz and Able Tasman. William Janzs made the trip to Australia on a ship called the Duyfken. His reason to explore it was because it was thought to be rich in gold. Able Tasman wanted to discover the unknown southern land and was given two ships to complete the trip to Australia, the Heemskerk and the Zeehaen. In 1606, William Jansz sailed to New Guinea on the Duyfken to try to discover new land. This voyage eventually lead him to Terra Austrais Incognita, where he was to unfortunately meet the aboriginals, who were unfamiliar and unsure about foreigners and didn?t welcome him very nicely. Jansz thought of them as ?wild, cruel, black savages? In 1642, Able Tasman, made the voyage towards the southern land in the Heemskerk and the Zeehaen. He discovered and explored an island, and thought it was inhabitant by giants, because of cuts in the trees about a giant?s height. He named the island van demon?s land. He then traveled to New Guinea in 1644 to see if Terra Austrails Incognita was connected to the computer. Australia wasn?

Gross Negligence Manslaughter Essay

â€Å"In our judgement the law is clear. The ingredients of the offence have been clearly defined, and the principles decided in the House of Lords in Adomako . They involve no uncertainty. The hypothetical citizen, seeking to know his his position, would be advised that, assuming he owed a duty of care to the deceased which he had negligently broken, and that death resulted, he would be liable to conviction for manslaughter if, on the available evidence, the jury was satisfied that his negligence was gross. â€Å" Per Judge LJ R. v. Misra and Srivastava [2004] EWCA Crim 2375 para 64 (in the Court of Appeal Criminal Division) In light of the above comments, consider the elements of the offence of Gross Negligence Manslaughter and, referring to relevant authority, critically assess whether the current law in this area is certain and satisfactory. This paper is going to consider elements of the offence of Gross Negligence Manslaughter and will assess, whether the current law in this area is certain and satisfactory. In order to discuss whether the law governing Gross Negligence Manslaughter is in a certain and satisfactory state, I need to first consider its elements and then look at the current law, outlining the problems, and lastly discuss the proposed changes. Gross negligence manslaughter is a form of involuntary manslaughter where the defendant is apparently acting lawfully. Involuntary manslaughter may arise where the defendant has caused death but neither intended to cause it nor intended to cause serious bodily harm and therefore lacks the mens rea of murder. Whereas constructive manslaughter happens where the defendant commits an unlawful act which results in death, gross negligence manslaughter does not depend on representing an unlawful act has been committed. It can be said to apply where the defendant commits a lawful act in such a way as to render the actions criminal. Gross negligence manslaughter also differs from constructive manslaughter in that it can be committed by omission. The leading authority for gross negligence manslaughter is decision of the House of Lords in Adomako (1994) , where doctor Adomako’s actions of negligence caused his patient’s death. It was decided by Lord Mackay, that liability for this type of manslaughter arises where the jury decides that â€Å"Having regard to the risk of death involved, the conduct of the defendant was as bad in all the circumstances as to amount in their judgement to a criminal act or omission† In Adomako, House of Lords decided that gross negligence test is correct to use in all cases where duty of care has been broken. According to Adomako case, the following elements are considered to be a form of this involuntary manslaughter: the existence of a duty of care, breach of that duty resulting in death and gross negligence which the jury consider justifies criminal conviction. I will now study the first element of the gross negligence manslaughter offence which is duty of care. The criminal law recognise certain duty situations, Adomako itself involved a breach of duty owed by a hospital anaesthetic towards a patient (under a contract of employment). The requirement of a duty of care is fundamentally a civil law concept found in the law of tort. (Wacker [2003]). D owes a duty of care not to injure anyone whom he or she could reasonably foreseeably injure. Applying that to this context, there is a duty of care if there was a risk that an act or omission of the defendant might kill the victim. As it is a legal concept, it is for the judge to decide whether a set of facts gave rise to a duty of care. When bearing in mind the Adomako, the House of Lords approved the case of Stone v Dobinson (1977), in which D had undertaken a duty of care. The Miller principle, in turn, was used as the basis of the duty in the recent gross negligence manslaughter of Evans (2009), which decided that a duty may be imposed on those who ‘create or contribute to â€Å"life threatening situation†.. Alan Lidbury, in his book Criminal Law, asks the following question ‘so is the ambit of the offence limited to those who, for whatever reason, have either undertaken or had a duty imposed upon them or should it be wider ’’? Lord Mackay LC, when considering the case of Adomako, said that ‘’the ordinary principles of law of negligence apply to ascertain whether or not D has been in breach of a duty of care towards the victim’’. By looking at the above statement, it is clear that those same principles should apply in determining these people to whom a duty of care is owed. These principles can be found in the leading negligence case of Donoghue v Stevenson (1932). In this case, Lord Atkin in the House of Lords said you must take reasonable care to avoid acts or omissions which you can reasonably foresee would be likely to injure your neighbour (†¦) persons who are closely and directly affected by my act that I ought reasonably to have them in contemplation as being so affected when I am directing my mind to the acts or omissions which are called into question’’. It can be argued that this goes much further than the traditional duty situations. If this examination is correct, then this form of manslaughter has certainly a very wide scope. Nevertheless, the principles of criminal and civil law do not always go well together. This is demonstrated by the case of Wacker (2003), which involved the bodies of 58 illegal immigrants and two survivors which were found in a lorry at Dover. The D was convicted of 58 counts of manslaughter by gross negligence and appealed. He argued that because the illegal immigrants had shared the same purpose as him (gain access to the UK), he did not owe them a duty of care. This argument was rejected by Court of Appeal on the grounds that the public policy issues relating to civil law were different to criminal law and even where there was an fundamental unlawful purpose, he did not prevent criminal responsibility arising. The above case was followed by Willoughby (2004), where the court decided that D, as participant in a joint enterprise, owed the other participant a duty of care. The next element of gross negligence manslaughter which needs to be examined is a breach of duty of care. The ordinary law of negligence applies to these cases, in that those with an established duty of care, must act as a â€Å"reasonable person would do in their position†. If they fail to do so they breach that duty. This is called an objective test and will be grounded upon defendant’s situation at the time of the breach. Thus, if the defendant’s actions were within the range of what was commonly accepted as being the standard practice, it will be problematic to describe such behaviour as falling far below the standard of a reasonable person in his position. An unqualified person is not to be judged at a lower standard than a qualified person. Hence the absence of skill will not be a defence if the conduct is considered negligent. If however, the defendant has precise skills and knowledge of a danger that the reasonable person would not have, his actions should be judged in the light of those skills or knowledge. This test is an objective test. In the case of R v DPP ex parte Jones (2000) it was decided that no matter whether the defendant did not escalate the risk (the predictable risk of death) only that the risk would have been obvious to a reasonable person in the defendant’s position. The third and last element to consider is gross negligence. Just demonstrating that D has been in breach of a duty to another person and caused that person’s death will certainly not lead to liability for gross negligence manslaughter. There is something more necessary. In Adomako, the House of Lords confirmed that the correct test for this additional component was ‘‘gross negligence’’. This established a line of case law dating back to Bateman (1925), which as well as Adomako, involved negligent treatment by a doctor which caused patient to die. In this cases, it was explained by Lord Hewart LCJ that in order to establish criminal liability for gross negligence ‘the negligence of the accused went beyond a mere matter of compensation between subjects and showed such disregard for the life and safety of others as to amount to a crime against the state and conduct deserving punishment’’. This passage may be criticised for being somewhat imprecise, it tells the jury to convict if they think that D’s negligence was bad enough to amount to the misconduct. Nevertheless, the Bateman test received approval from the House of Lords in Andrews v DPP (1937), which involved death by extremely negligent driving. The Bateman case has also been approved in Adomako, where Lord Mackay LC stated that it was for the jury to ‘’consider whether the extent to which D’s conduct departed from the proper standard of care incumbent on him (†¦) was such that it should be judged criminal â€Å". Lord Mackay acknowledged that the test â€Å"involves an element of circularity† but was adamant that the matter had to be left to the jury. In Andrews, Lord Atkins at least offered some direction on exactly how ‘bad’ D’s negligence has to be. He said that ‘a very high degree of negligence is required to be proved’. Mere inattention by D would never suffice for criminal liability, D must have had a ‘criminal disregard’ for ‘others’ safety or the grossest unawareness or the most criminal inattention. In Mistra v Srivastava (2004), Court of Appeal held that the components of gross negligence manslaughter involved no vagueness which offended against Article 7 of the European Convention of Human Rights, which provides that â€Å"no one shall be guilty of any criminal offence on the basis of any act or omission which did not constitute a criminal offence under national or international law at the time when it was committed (†¦)† It had been argued that the application of the ECHR into British law via Human Rights Act 1998 meant that the principles set in Adomako were no longer a good law. The disagreement was put for the appellants that condition leaves it to the jury to decide a query of law, specifically whether the negligence initiating death amounted to gross negligence and so created a crime. To leave this assessment to be accomplished by different juries at each individual trial affords too little direction to those who owe duties of care. This absence of precision is compounded by indirectness: gross negligence manslaughter is any killing in breach of duty found to be grossly negligent. The disagreement failed. The court did not reflect that the jury had a law-making role when determining, on the facts demonstrated, whether D was guilty of manslaughter on the basis of a negligent breach of burden owed to victim. Whether the negligence was effectively bad as to be â€Å"gross† negligence was a matter of fact. If the jury made a conclusion to this effect, a decision of guilty would follow inevitably on the basis of the conclusion; the verdict of guilt was not something complementary to the outcome. The jury were merely finding facts within the boundaries of a legal standard, and the legal standard was reasonably clear to please the necessities of Article 7. On the face of it, the Article 7 dispute had particular strength. If someone remained to request, say, in what situations would D be said to have â€Å"murdered† V, we could tell our inquirer that, all other things comparable, D murders V if he causes V’s death with intent to kill or to cause really serious bodily harm. If there is time and patience, we could go on and tell him about the history of the courts and the sense of intent, the notions of the law of provocation, etc. But if, sensibly, we restrain ourselves to a simple explanation of the offence, we have specified sufficient proof to allow any person of ordinary personality to stay clear of the rules of the law of homicide. So far if we were enquired by D, a young medic at the beginning of her profession, what she must do if she is not to be sentenced for manslaughter, the discussion would unavoidably be longer. For instance, she might ask what would be her situation if, throughout the path of a widespread of infection, she misdiagnosed V’s meningitis as a case of flu, a fault which leads to the decease of victim. She might additionally ask whether her inexperience and any fatigue from overtask would be factors in her support, or whether it would be applicable if she was seeing many cases of flu at the period which presented signs comparable to those experienced by victim. Undoubtedly we could offer support implied in general terms, but to offer anything impending adequate direction we would need to talk to an experienced and qualified medical consultant to catch some logic of how bad a fault it is to cloud flu with meningitis. Coming to conclusion, the fact of the matter is that if a legal system in the common law practise is to avoid unnecessary particularity in criminal guideline, for many offences it must use, as definitional features, evaluative principles of substantial generality. Regularly, the most the law will say are things like, â€Å"if you drive a car, drive with due care and attention, if you take and retain someone else’s property, and make sure you are acting honestly. Numerous of additional samples could be specified. Wherever the jury is given the concluding say on whether D has failed to encounter such a standard, its task is observed, juridical, as concerning an outcome of fact rather than a judgment of law. Much would be vanished if violations reliant on on such outcomes were to be eliminated from the law. Regrettably, one price to be paid is that individuals matter to laws drafted in this way can only be assumed with comprehensive, â€Å"ball park† advice as to the conditions where they can misbehave against such laws. That seems to be satisfactory to please the necessities of Article 7.

Volcano

The evaporating of harmful gases, earthquakes, and some evidences from the manhole are the manifestations showed that an underground volcano was forming under the city. This means that there was already lava under the city and the ground cannot take the pressure anymore so it formed a volcano. The physical changes in the movie are the breaking of glasses from buildings, breaking of buildings, cracking of the ground, boiling of water from the pond, injured people, the melting of metal, and the falling down of some properties. The chemical changes are the burning of trees and people, formation of the volcano and its eruption, the ashfall, and the lava turning to rocks when mixed with water. These changes are driven by some factors in the environment such as the formation of gases underground, and the eruption of the volcano. The eruption affected the place by destroying buildings and properties, injuring people, loss of lives, and the panicking and crying of the citizens. I learned that we should always be alert, caring, trustworthy, and we should have teamwork and cooperation. We should be alert so that when disasters like this happen to our community, we’ll know what to do and we can evacuate safely. We should be trustworthy so that other people will believe us and we should trust one another. We should be caring and concerned to each other and other people. In disasters like this, we can do small heroic acts which can save lives of millions of people that means very big to them. We should do heroic acts not because we want to be recognized but because it came from our heart. Last but not the least, we should have teamwork and cooperation so that problems can be solved quickly and we can aim for success.

Green Mountain Coffee Case Study Essay

Conscientious capitalism underscores the importance of aligning stakeholders’: employees, customers, shareholders, suppliers, community, and the environment, interests into the company’s decisions by refocusing on purpose instead of profit, which incidentally results in a successful bottom line (Sacks, 2009). The operating philosophy of conscientious capitalism incorporates three assumptions: interconnectedness, holistic wealth, and traversing time through multiple generations. Green Mountain Coffee Roasters (GMCR) has integrated this ethical continuum into their operational strategy, which has led to their current success. Interconnectedness GMCR embodies interconnectedness through their annual summit meetings that employ an Appreciative Inquiry (AI) 4-D model and through their organization’s cultural commitment. At the summit meetings, multiple internal and external company stakeholders convene to strategically plan for the future, assess stakeholder value and contributions to success, as well as reflect on company and industry historical trends, all which promote the positive core of GMCR (Neville, 2008). Interconnectedness is also evident by the embodiment of GMCR’s inaugural five core beliefs: a passion for coffee (recreating Stiller’s first experience of the perfect cup of coffee), financial performance, a destination workplace, ethics, and commitment to social responsibility (Neville, 2008). By engaging the stakeholders, especially with annual trips to the â€Å"origin†, GMCR creates a unified allegiance to social and ethical responsibility that produces positive ethical and financial outcomes for the company. Holistic wealth GMCR epitomizes holistic wealth in the form of value-based management (VBM), which can be defined as an integrated management control system that measures, encourages, and supports the creation of net worth beyond capital accumulation and profit (Beck & Britzelmaier, 2011). One way that GMCR uses VBM to create net worth is through flexible cash flow models provided to coffee farmers. The model entails providing interest-free pecuniary resources to coffee growers preceding the harvest, which secures perpetual payments for the suppliers, invariable income for the farmer’s family, and an uninterrupted coffee flow for GMCR (Neville, 2008). Another example of VBM is GMCR’s utilization of Fair Trade initiatives and family farming contracts that employ direct buying agreements granting farmers fair prices for their crops. By employing these types of social standards as a tradeoff for long-term sustainability, GMCR makes all stakeholders feel valued, which in turn increases their passion for productivity and subsequently GMCR’s bottom line. Traversing time through multiple generations With a global focus on agricultural replenishment and perpetuity, the common emphasis for businesses in this industry has been extending the vivaciousness of crops across multiple generations. Given that 30 coffee trees are required to provide one, three time per day coffee drinker with enough coffee and combined with the fact that the trees have to remain viable for at least 10 years to yield a financially profitable crop, GMCR’s commitment to organic food processes promotes to the concept of multiple generations of time, allowing farmers to pass their crops through generations (Neville, 2008). By trading a traditional business paradigm for one centered on an all-inclusive value-based continuum that encompasses interconnected systems of farmers, stakeholders, land, and visible and invisible time, GMCR is a prime example of how conscientious capitalism can stimulate corporate and financial success.

Assess the role of the United States in the Arab-Israeli conflict. Has Essay

Assess the role of the United States in the Arab-Israeli conflict. Has it been a blessing A curse A mixed-bag What, if anything, should change - Essay Example This was supposed to build on the positive steps towards peace of the earlier 1978 Camp David Accords where President Jimmy Carter was able to broker a peace agreement between Egypt and Israel. The Oslo Accords of 1993 between the later assassinated Israeli Prime Minister Yitzhak Rabin and Palestine Liberation Organization Chairman Yasser Arafat had provided that agreement should be reached on all outstanding issues between the Palestinians and Israeli sides within five years of the implementation of Palestinian autonomy. However, the interim process put in place under Oslo had fulfilled neither Israeli nor Palestinian expectations, and Arafat argued that the summit was premature. But the Americans decided to strongly involve themselves in this process. On July 11, the Camp David 2000 Summit convened, but it ended without an agreement. Everyone said they would continue negotiating, but the impetus was lost. The second intifada changed things, and made the Americans less wary of engaging. President Busy was a lot less interested in the Arab-Israeli conflict that President Clinton. This is more evidence of the sometimes fickle nature of the American government actions in the region. What this conflict needs is sustained attention; it has not received this. Clinton, who promised Arafat that no one would be blamed if the talks failed, did, in fact, blame Arafat after the failure of the talks, stating, "I regret that in 2000 Arafat missed the opportunity to bring that nation into being and pray for the day when the dreams of the Palestinian people for a state and a better life will be realized in a just and lasting peace." The failure to come to an agreement was widely attributed to Yasser Arafat, as he walked away from the table without making a concrete counter-offer and because Arafat did little to quell the series of

The Issue of Equality and Fairness between Employees Research Paper

The Issue of Equality and Fairness between Employees - Research Paper Example Inputs include all the rich and diverse elements that employees believe they bring, or contribute, to the job – seniority, prior work experiences and job performance. Outcomes are the rewards they perceive they get from their jobs and employers; outcomes include direct pay and bonuses, fringe benefits, job security and economic rewards. Employees analyze the fairness of their own outcome/input "contract", and then compare their contract with contracts of other workers in similar jobs and even with those outside their job. Fairness of rewards (equity) may even be judged in comparison with relative criteria such as gender. Pay was a symbolic scorecard by which an employee may compare his/her outcomes with his/her inputs. An employees' reaction may be one of the three combinations that can occur from social and pay comparisons - equity, over reward and underreward. If employees perceive equity, they will be motivated to continue to contribute at about the same level. Otherwise, under conditions of inequity, they will experience tension that will create the motivation to reduce the inequity. The UK labor sector is still composed mostly of direct hire workers and employees although there is no doubt that there is a constant increase in the emergence of agency workers who mostly get affected with the ongoing issue of inequality. With this situation, the agency workers are susceptible to inequality or abuse in the employment sector. It is apparent that the legal framework and constitution should be reviewed and understood in reference to the rights that these agency workers have and if they are indeed fully covered and sheltered from any maltreatment of any kind.